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• Dates: April 19-25, 2010 • Television coverage: Golf Channel Thursday and Friday April 19-20; CBS Saturday and Sunday April 24-25. • Total purse: $6.4 million, the second largest regular season, non-major or WGC event on the PGA TOUR. • Winner’s share: $1,152,000 • Televised in more than 116 countries, the Zurich Classic of New Orleans generates a significant economic impact on the city of New Orleans and the entire state of Louisiana. Independent research has shown that the tournament generates spending of more than $30 million within the local economy and garners $17 million in positive national and international media exposure for both the city and state throughout the year beyond the four days of competition. • Since its inception in 1958, the Fore!Kids Foundation—producer of the Zurich Classic—has raised more than $19 million for children’s charities and helps provide education, healthcare and hope to more than 200,000 children in the region. • The Fore!Kids Foundation serves children in 62 of the 64 parishes (counties) in Louisiana. • The Zurich Classic of New Orleans enjoys the benefit of an extremely strong title sponsor in Zurich Financial Services, which has committed through 2014. • Owned by the Louisiana Stadium & Exposition District, TPC Louisiana golf course has secured its position as a PGA TOUR tournament venue through 2016. -30-
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